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You are here: Home / Marketing, Advertising & Branding / Branding / Updating our Look & Feel

Updating our Look & Feel

It’s been a while, but I’ve finally gotten around to updating the site’s look. A little. When I first created the “Captain Digital” persona, I wanted to evoke a 1940’s style cartoon look. While that worked well as far as the goal, the reality was that working with the color halftone pattern was a major pain. Add to that a desire to remake Captain Digital’s image into something just a wee bit more modern and hip, and you have a need for a image refresh. Problem was, I really didn’t have time to work on it. I tried an intermediate step of using a modernized cartoon version of the original, but there were some things I wanted to fix – in particular, I felt like losing the helmet would be a good idea. So As of today, we’ve got a new version of Captain Digital. The old ones will be retired, as I can get to it.

Let me know what you think.

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