It dawned on me, as I was creating some ‘quickie’ bizcards, that I needed a website specific to the musician-side of my life. I’m a big believer in perception versus reality, and the reality is, people perceive a certain degree of “serious” in regards to an email address. If you want someone to take you seriously, a Gmail, Hotmail, or Yahoo address is not gonna cut the mustard. On the other hand, if you have your own domain name, it’s almost like instant street cred. So I bought bradkozak.com and set it up as a site dedicated to my singer/songwriter/entertainer biz. Of course, since I create websites for a living, it didn’t take but a couple of hours to throw together a website. (It took longer to get Mrs. Digital to help me with the photos, and to do the Photoshopping than it did to write the site code.)
I’ve got plans for the site – for starters, I’ve got to get crackin’ on recording some demos, and I’m in desperate need of some good event photography. I’m also toying with the idea of adding some merchandise – not because I expect to sell a lot, but because I can create it on demand, so it costs me nothing, really, to give it a shot.
In the meantime, I’ve got at the very least, a workable site, with plans to create an even better one Really Soon Now.™
If you have any thoughts, I’d love to hear them. Let me know what you think.