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You are here: Home / 2008 / Archives for August 2008

Archives for August 2008

Six of one…

When I was a kid, things in politics seemed much more simple. Republicans were the party of small government and low taxes. Democrats were the party of big government and big taxes. If you were for personal responsibility, you voted GOP. If you thought government had all the answers, you voted Democrat. Today, it’s not that easy. The GOP has been largely taken over by the RINOs (Republicans In Name Only), where conservative ideals and big government (and big government spending) have learned to peacefully co-exist. The Dems have been bushwacked by the lunatic left, with the George Sorros/MoveOn.org/DailyKos/Huffington Post crowd holding it hostage. [Read more…] about Six of one…

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How to start each day with a positive outlook.

[Editor’s note: Mrs. Digital forwarded this to me, and I liked it so much I thought I’d share it with you.]

HOW TO START EACH DAY WITH A POSITIVE OUTLOOK

1. Open a new Word file in your computer.
2. Name it ‘Barack Obama’.
3. Send it to the Recycle Bin.
4. Empty the Recycle Bin.
5. Your PC will ask you: ‘Do you really want to get rid of ‘Barack Obama?’
6. Firmly Click ‘Yes.’
7. Feel better?

GOOD! – Tomorrow we’ll do Nancy Pelosi!

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The “D” word.

Not to call the late George Carlin on his math, but there are a lot more than seven words that are unacceptable in polite company. I’m not talking about “cusswords.” No, those are fine on pay TV, and most have made their way into the lexicon of free TV and the networks. No, I’m talking about those Words That Shall Not Be Uttered. Some of these words are so inflamatory that even uttering them is taboo. Take the “N” word, for instance. (Of course, the “N” word is only verbotten if you’re a WASP. It’s apparently perfectly acceptable to use if you’re black.) Or the “F” word – again, it’s apparently okay in a movie, but not okay on basic cable. Then there’s another class of words – words that have become weapons. These are words that have become marginalized, with meanings that are narrowly-defined…words that are used to label opponents, verbally tar and feather them, within an inch of their (public) lives.

Ladies and Gentlemen, I give you “Discrimination.” [Read more…] about The “D” word.

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CAUTION: Student Drunk Crossing.

College Students and alcohol have historically gone together like mac ‘n cheese, Abbot and Costello, and livers and cirrhosis. Stories about binge drinking seem to imply that this is something new. Nonsense. In the 20’s it was bathtub gin and speakeasies. Back when I was in school (late 70’s, for the record) it was beer by the pitcher at our local pizza parlour, or the infamous Jungle parties at the KA house. Drinking is nothing new. Neither are its effects. Recently, a number of college presidents have opined that lowering the drinking age (back) down to 18 would cut down on drinking. I have a few thoughts about that. [Read more…] about CAUTION: Student Drunk Crossing.

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Slow News Day.

I was all set to write about all the exciting things going on in the world of politics today. And then…suddenly…nothing happened. (But it happened suddenly!) It must be difficult to be the news editor at one of th 24-hour news networks on a day like today. Most days in fact, I suspect the news biz is a lot like what they say (“they” being the Van Patten family) about pilots – long stretches of boredom, punctuated by a few moments of sheer exhileration and terror. Trouble is, the newsies still have time to fill – and fill it they do, mostly with low-cal filler, tripe, trumped up stories, and navel gazing. Even my personal fave, FoxNews, does far too many breathless stories on the fate of ___________ (insert the latest tragic dissapearance, murder, or sensational trial). Currently, it’s the missing toddler, Caylee Anthony. Like most of the rest of the country, I suspect she’s no longer alive, and that her mom had something (if not everything) to do with it. Still, we live in a country where you’re presumed innocent, so we must let the justice system take it’s own course. Not the news media, of course. They’ve got time to fill, and just because they have no real news upon which to report, they’ll just find a way to stretch what they’ve got to fill the time available. [Read more…] about Slow News Day.

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Obama’s Saddleback Shuffle.

As a part of my agency, we own a teleprompter. Teleprompters are marvelous devices – even someone who can’t memorize their own name can look into the camera lens and read a script. It’s a great invention, but what it can do is to make someone who can act – but can’t think on their feet – seem as though they are something they are not. That’s why debates and interviews can be so revealing. And so it was at the Saddleback Church event. We’ve already learned that Senator Obama can give a great speech. We knew that at the last DNC convention, where he first emerged on the national stage. But giving speeches might help get you elected, but they won’t do much for you when you are being judged on your ability to make decisions that can affect the future of the world. [Read more…] about Obama’s Saddleback Shuffle.

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A little blogging news.

grokmediaI’m a big fan of blogging. Part of it is that I’m a writer – copywriting, techincal writing, correspondence, you name it. (Mrs. Digital keeps bugging me about writing the next Great American Novel. We’ll see.) Anyway, I’ve been gratified by the responses I’ve gotten, as well as the ever-increasing number of people that are reading my blog. Blogging is a lot like anything else you do – the more you put into it, the more you get out of it. One of the things I’ve learned, is that if you put a little work into promoting your blog with the blog aggregators and social networking services, you’ll dramatically increase the number of people that know about your blog – and if it’s any good, the number of people reading it. [Read more…] about A little blogging news.

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Perception IS Reality.

What is real? That’s really the most fundamental question, isn’t it? If we can’t trust our senses, we cannot tell what’s real from what’s not. And that brings us, campers, to the true nature of marketing – perception versus reality.

I once worked for a guy who was a brilliant marketer – a true natural. His favorite aphorism was “Perception IS reality.” His point was that your view of reality is colored by your belief system and, therefore, your perceptions…ergo, perception IS your reality. It follows then, that it doesn’t matter what reality is – it matters only what your audience PERCEIVES reality to be.

Think about the implications of this for a second. They are staggering. [Read more…] about Perception IS Reality.

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BAND-AID® Marketing.

My kid loves BAND-AIDs. She believes that, any time she’s wounded, a BAND-AID strip will make it better. I’m not talking about bleeding, here – I mean, if she sprains her finger, the dog steps on her foot, or if she has a stiff neck – a BAND-AID will fix her right up. My apologies to the fine folks at Johnson & Johnson, but that ain’t necessisarily so. Don’t get me wrong…adhesive bandages serve a useful purpose in the healing process, but they are not the one-size-fits-all, universal cure that my daughter would have me believe. (If they were, I wouldn’t mind our anual expenditures for BAND-AIDs, which seems to be a significant portion of the family debt, since she’s taken to putting them on EVERYTHING…) [Read more…] about BAND-AID® Marketing.

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Georgia On My Mind.

Like many Americans, I went through school trying to pay as little attention to geography as possible. It was, frankly, my least favorite subject. I found it dry and boring. Unlike many Americans, however, in my years since high school, I had the opportunity to travel abroad. It almost instantly gave me an appreciation for a knowledge of geography, as well as a perspective on America and Americans you simply can’t get by staying here. I quickly acquired an appreciation for just how amazing The USA is, and gained a newfound respect for our Constitution, capitalism, and our way of life.

Since traveling to Europe and Asia, I have become convinced that a week or two abroad can change hearts and minds – and could perhaps be a cure for liberalism in America. One of the things I hate about the liberal mindset is their seemingly knee-jerk position that the USA is “evil” and automatically guilty when it comes to any international, human rights, or geopolitical incident. Take a few weeks in Europe or Japan, return here, and tell me again how you think we’re the bad guys. And I don’t mean that as a slap against any European or Asian country. It’s just when you get to see us through their eyes, you might find yourself taking a second look at how you see us yourself. [Read more…] about Georgia On My Mind.

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