Tag Archives: I.Q.

Banking on Intelligence.

My wife is a brilliant woman. One day I was casting about for a creative idea to use as the nucleus of a website demo, and I asked her for some ideas. (I was stumped.) Out of the blue, she said, “why don’t you create a bank for intelligence?”


In a flash, the whole thing hit me. It was a “V-8 moment” if ever I had one. [side note: A friend once started to tell me about a sketch he’d seen the night before, watching “In Living Color” with two guys in a phone booth, as the “Homeboy Shopping Network.” He didn’t have to say anything else – I could see/hear the entire routine in my mind’s eye. This was the same kind of experience. Continue reading Banking on Intelligence.