What’s in a name?

Buy--)Rakuten

I’m on a bunch of email lists. Comes with the job of being a marketing guy. For some time now, I’ve gotten emails from Buy.com. I don’t buy a lot from them, but it’s interesting to see how they promote specials, format their emails, etc. Recently, I’ve been receiving emails from Rakuten.com, “formerly Buy.com.” Um…wha? Continue reading What’s in a name?

TV is dead. Long live TV!

tv-tombstone

I am a child of Television. No kidding…my first word? Not “mama” or “dada,” but “Popeye.” I was a disciple of Larry, Moe and Curly, and George Reeves taught me to believe a man could fly. I don’t think you could find a kid that was more plugged-in, tuned-in, and aware of television than I am. Which is why it somewhat pains me to report that TV, my lifelong companion, is dying, and near death. It was a good run. We had some great times. But I come not to praise TV, but to bury it – drive a stake through it’s 49 share heart. And to give you hope for the future.  Continue reading TV is dead. Long live TV!